One of the fastest growing segments of the food industry in recent years has been notably absent from duty free and travel retail. Nutraceuticals global sales reached USD 180 billion in 2015 and with CAGR growth projections of over 7% are forecasted to reach USD 280 billion by 2021*.Yet, until Health-iX Travel,travellers’ demand for nutraceuticals hadnot been specifically addressed in our channel.
*Source: Transparency Market Research, Nutraceuticals Market, 2015
This is one of the biggest incremental sales opportunities to come to the duty free and travel retail channel for years.
Produced in Switzerland to exacting quality standards by F. Hunziker + Co AG, one of the leading manufacturers of functional food products in Europe, Health-iX Travel offers a comprehensive range of healthy solutions tothe most common travellers’ needs: immunity, digestion, oral care, cough and sore throat, energy and endurance, allergies and travel sickness. For maximum consumer trust, the Health-iX Travel product claims are confirmed by EFSA (European Food Safety Authority) or proven by clinical studies. Small, compact and re-sealable packaging formats that contain 1 – 2 weeks' requirements have been specifically designed for on the go consumption.
The brand will be available exclusively in duty free and travel retail and all products can be sold through all outlets which sell food and confectionery.
Health-iX Travel stands for functional products that are uniquely suited to helping consumers achieve and maintain their good health while travelling and during their stay.
ON THE GO” TARGETING THE MOST COMMON
A TASTY, LOW CALORY ALTERNATIVE TO TRADITIONAL SUPPLEMENT DELIVERY FORMS SUCH AS CAPSULES, PILLS AND TABLETS.
AND TRAFFIC DRIVER,
TAPPING INTO PREVIOUSLY
UNMET NEEDS – STAYING HEALTHY ON THE GO.
BENEFIT CLAIMS BACKED BY THE EUROPEAN FOOD SAFETY AUTHORITY OR CLINICAL TRIALS